This brand focuses on a clothing line dedicated to elderly activewear. The brand combines comfort and functionality to meet the unique needs of older adults who value an active lifestyle. Prioritizing both style and practicality, this line empowers seniors to stay active while looking and feeling their best.
I began by designing a series of vector illustrations featuring dinosaur characters engaged in different sports and activities. This provided a foundation for my clothing line where I then used photography as mockups.
merchandise
